Sweden’s tabloid newspapers are marvellous sources of advice. How to lose 20kg in 20 days, save 1000kr on your mobile phone bill a year or how to make your computer run faster. Expressen’s new wine website vinvin.se wins the prize for best advice of the year: How to cheat on alcohol tax.
For example: 1 liter of Absolut vodka for 178kr compared to 700ml for 239kr from Systembolaget. The difference being the alcohol taxes.
Vinvin.se’s attractive new site features a large static banner ad from a tax cheating alcohol e-commerce store called bottleshop247.com. I strongly support competition to our business but on a level playing field and within the law.
If you are wondering what the law states: alcohol tax and VAT must be paid in the country of destination if a third party transports the wine to you within the EU. If you collect the wine yourself in Germany, for example, then you pay only German VAT and alcohol tax.
Bottleshop247.com is a return to pre-2006 when NätSprit companies flooded Sweden with illegally imported booze, with some 60,000L a month being confiscated by the Swedish Customs at the boarder each month.
Buy alcohol online – it is your right. But pay the taxes – it is your duty.
And drink responsibly, it is all our obligation.
Remember, drink and drive and it may be the last thing you do!